WhatsApp brings chat-based surveys to gather user feedback


WhatsApp is working on chat-based surveys to seek user feedback on features added to the app and will be added in the future. As spotted by WABetaInfothe feature is still in the development phase and has not yet been widely deployed.

The Meta-owned messaging app is all about developing new features and keeping pace with rivals like Telegram. We previously reported that WhatsApp is working on group polls, but today we noticed that the messaging app is also developing an in-app poll chat to collect user feedback. The survey option was originally intended for the iOS app. However, the company is now extending it to Android to garner more feedback.

The feature is known as “WhatsApp Survey” and allows users to provide feedback on features and products to the company. Of course, users must first receive an invitation from WhatsApp in order to participate in the survey. WhatsApp survey is also different from group surveys as it is a direct line of communication between the company and the users.

WhatsApp Survey asks for user feedback on features and products

As you can see in the screenshot below, taking the survey is optional and users can easily opt out. Users can also block chat to prevent WhatsApp from sending new surveys.

The survey is sent from a verified business account and the result will not affect your account, features, and experience. The company only needs your honest opinion on current or upcoming features. Also, your replies are kept safe and shared only with a specific group of people who follow the standards of WhatsApp’s privacy policy.

Although the survey is sent from a verified business account, you should be aware that WhatsApp will never ask you for your private survey information, and you should be aware of fake surveys that attempt to steal your information.

The company now plans to send the invitations to “very few people”, and those who are members of the beta programs could be given priority.

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