Etsy Asks Sellers About Controversial Offsite Ads Program

Fri July 1, 2022 9:01:30 PM

By: Ina Steiner

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Sellers came to Etsy’s attention when the media reported a seller protest after they recently raised fees, and the off-site advertising program was one of the issues sellers were protesting.

Another seller who responded to the survey partly written“Given the level of detail of the investigation, I suspect Etsy is concerned about the overwhelming reaction from store owners. Perhaps they are better off using some of their profits to support or subsidize their sellers , rather than producing highly polished and expensive TV commercials promoting their own sales channel.”
Sellers also reported that Etsy is conducting a survey that indicates it is looking at ways to attract sellers who sell on other channels. A thread on Reddit quotes Etsy as stating in the survey, “Multi-channel sellers sometimes tell us that it can take time to create listings on Etsy. They may have items they’re ready to list, but just haven’t found the time to add to their Etsy shops. If this sounds familiar, we’d love to help!”

Etsy also offered recipients of the survey invitation 100 free referral credits.

Reports that Etsy and eBay are investigating sellers raise an interesting question: Are eBay and Etsy fighting over the same sellers?

You don’t have to wait for marketplaces to investigate you – they read EcommerceBytes blogs. Tell them what they could do to get you to sell on their platforms and keep you there.

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