It’s no secret that everything is getting more expensive, from gas to housing to food. As a result, over the past few months, we’ve seen several hospitality sites posting on their social media notifying customers of price increases, to keep up with rising inflation.
Cluck Chicken is the latest to be candid about what it costs to run a food business after receiving a not-so-positive customer review, which read:
“It’s good food but expensive for what it is.”
While the review continued to express how friendly the staff were, overall they left a 3 star review. This prompted Cluck Chicken to defend its prices.
They broke down the reasons for their costs into four parts. First, Cluck Chicken only uses Irish chicken, despite the fact that the cost has increased by 60% in the last six months. Secondly, they reported that gas and electricity had almost doubled, and thirdly, their direct costs such as flour, oil and dairy products had also risen dramatically. Finally, Cluck Chicken is proud to say that all of their staff earn above living wage for their age and position.
The Chicken Shop ended its explanation with this sentiment:
“WWe haven’t raised our prices in over 12 months, running at a GP well below 72% is not what a food business owner wants. We do it and continue to do it because we believe it will turn out for us and we have great confidence in our product and our brand..”
Fair play to Cluck for showing frankly where their prices come from, at a time when everything is becoming more expensive.
Header image via Instagram/cluckchicken_truck
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