Critical Research Ltd
Company Nature/Activities
Critical Research offer qualitative and quantitative research, with particular expertise in telephone research and web-based surveys. We specialise in difficult-to-reach business audiences. We work with clients to help design, implement and report actionable results. The size and structure of Critical Research means that senior members of staff will be directly involved and oversee your research project, ensuring that maximum value and insight is extracted from the results.
Areas of Expertise
Customer Satisfaction, Usage & Attitude, Advertising/Media, New Product/Concept Development, Brand & Branding, Communications, Pricing
Services Offered
Telephone Research, Field & Tab, Online Research, Hard to Reach Audiences, Group Discussions, In-Depth Interviewing, Full Service
Industries
Government/Public Service, Financial Services, Charities & NGOs, Media, Technology and Communications, Services (eg Travel, Tourism, Leisure, Hospitality)
Countries
UK, USA & Canada, Western Europe
Partners & Directors
Ben Farr - Business Development Director
Dennis Krushner - Technical Director
Derek Farr - Managing Director
Geoff Hutton - Research Director
James Hopkins - Research Director
Jon Wood - Research Director
Nigel Marriott - Operations Director
Pat Fraser - Research Director
Sarah Connis - Research Director
