Welcome to BIG
For all your b2b research needs
Marketing research is not always well understood, especially for business-to-business marketers and practitioners . BIG - The Business Intelligence Group represents users and suppliers of business-to-business research and market intelligence services.
This website is designed to help members and also inform you of networking opportunities and events particularly focused at B2B researchers.
We are here to support, offer advice and as a knowledge specialist for the B2B sector whether you are client, agency or supplier side.
Key decisions can be aided by pursuing the collection and analysis of information through a variety of market research methodologies. Our knowledge centre is a wealth of information with case studies and new techniques accessible by members only.
The BIG Guide

The BIG Guide is an easy to use list of leading agencies and suppliers in the B2B arena.
The guide has been designed to help you easily find a specialist B2B partner - using the links provided, quickly and easily add or remove criteria from your search definitions, the website will generate a list of companies within the BIG Guide, whose skills and expertise most closely match your requirements. All companies have members of the BIG and are bonefide agencies operating in this sector.
Click here to search the BIG Guide by specific criteria
Forthcoming BIG Events
BIG CPS Conference 2013 - The Business of Evidence: Strategies for Growth
22nd May 2013 - 24th May 2013 , Brighton Metropole
This year BIG and the MRS Company Partner Scheme have joined forces to bring you a conference focusing on the business of evidence. It’s a fantastic collaboration which furthers the desires of both organisations to demonstrate the value of research and how its impact drives decision making. Bookings are now open and places are filling fast http://www.businessofevidence.co.uk/home/
Read More...BIG Forum - 4 June 2013 - BIG Talent Debate: the Changing Skills of the MR Professional
4th June 2013 , Research Now, 160 Queen Victoria Street, London EC4V 4BF
The BIG AGM will precede our Forum meeting on 4 June 2013. The Forum topic is the Changing Skills of the MR Professional - are new methodologies and innovations changing our skill needs? MrWeb's Nick Thomas presents conclusions from analysis of the site's first 100,000 job ads, spanning 14 years, and a panel of four specialists will debate and take your questions. We'll combine coverage of MR in general with specifics of B2B. The panel will include agency & clientside HR managers, plus recruitment consultants Damon Thomas of Hasson Associates and Clive Warren from CSA Recruitment.
Read More...BIG AGM 2013
4th June 2013 , Research Now, 160 Queen Victoria Street, London EC4V 4BF
The AGM of BIG Ltd will be held on June 4 2013 at the Research Now offices: 160 Queen Victoria Street, London EC4V 4BF. We will start with drinks at 5.30pm before the AGM at 6.00pm.
Read More...Northern Forum - June 5 2013
5th June 2013 , The Pioneer Suite, 3 Canal Street, the Village, Manchester M1 3HE
Following on from the success of past Northern Forums, BIG, in conjunction with the ICG, is pleased to announce the second Northern forum of 2013: 'Look underneath your nose' a presentation by Paul Hague, Director – B2B International
Read More...
