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Welcome to BIG

For all your b2b research needs


Business Research is a specialised discipline with unique challenges and requirements. Truly successful B2B insight depends on the researcher's ability to adapt and apply market research approaches and techniques to a variety of situations, issues and business dilemmas.

The B2B researcher can be asked to investigate a range of esoteric and technical sectors, across different methodologies and speak to anyone from a small business owner through to the CEO of a FTSE 100 company

BIG is an organisation dedicated to helping B2B researchers meet these challenges, keep up to date with new thinking and techniques, network with like-minded people and help grapple with market research problems and develop solutions that will provide genuinely actionable insight.

We are here to support, offer advice and act as a knowledge centre for the B2B sector whether you are client, agency or supplier.



BIG Focus

  • TTi Research
    TTi Research     TTi Global Research is a full service research agency providing insightful feedback about customers, stakeholders, channel partners, service providers and employees.We apply our…

BIG Events

  • BIG AGM and social event - 7th June
    BOOK NOW: Tuesday 7th June AGM - starting 6.30pmMain Event - 7-9.30. Wine drinking, wine tasting, Cheese to help the wine go down, wine knowledge required for wine quiz with prizes of......yes…
  • London Forum 2015-16 Season
    The current London Forum session is now finished. When we have the dates for our next session we will post them on this website.    
  • BIG Blog up and running
    We are pleased to announce that BIG Blog is now up and running – please do go and have a look.  The Blog is designed to comment on topical news…
  • ICG Webinar 9th June: Stop wasting money on your marketing
    Thousands of new consultancy businesses are started up every year in the UK; sadly, thousands of businesses also fail every year. One of the reasons they fail is because they…

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