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Welcome to BIG

For all your b2b research needs

 

Business Research is a specialised discipline with unique challenges and requirements. Truly successful B2B insight depends on the researcher's ability to adapt and apply market research approaches and techniques to a variety of situations, issues and business dilemmas.


The B2B researcher can be asked to investigate a range of esoteric and technical sectors, across different methodologies and speak to anyone from a small business owner through to the CEO of a FTSE 100 company


BIG is an organisation dedicated to helping B2B researchers meet these challenges, keep up to date with new thinking and techniques, network with like-minded people and help grapple with market research problems and develop solutions that will provide genuinely actionable insight.


We are here to support, offer advice and act as a knowledge centre for the B2B sector whether you are client, agency or supplier.

 

 

BIG Focus

  • Market Resonance
    Market Resonance Market Resonance is an independent full service marketing research agency offering both Quantitative & Qualitative research services to a diverse range of clients based in…

BIG Events

  • ESOMAR B2B Research Forum - Atlanta
    ESOMAR is pleased to announce the launch of its first B2B Research Forum in Atlanta on 14th October. It is “the place 2B” in 2014 – a must-attend event for…
  • London Forum - dates for 2014-15
    Dates have been set for the London Forum session 2014-15.  They are: Tuesday, October 14 2014 Tuesday, December 2 2014 Tuesday, February 10 2015 Tuesday, April 14 2015 Tuesday, June…
  • BIG Blog up and running
    We are pleased to announce that BIG Blog is now up and running – please do go and have a look.  The Blog is designed to comment on topical news…

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